OT: Did you hear about Jessica Simpson?
February 4th, 2009 | 8:38 pm | Posted in Current Events, Music, Rants | 5 Comments »
No, no, not about her growing waistline.
This isn’t even about her attempt at making mom-jeans fashionable… though I do wish her the best in that effort.
See that little graphic over there? The little one, not the big one up top…
Yeah, it popped up on the right-hand side of my Facebook profile this afternoon. I’m not sure exactly why, I mean, I don’t list her as a favorite of mine or anything.
In fact, I’m not sure I could name a single Jessica Simpson song.
I know “who” she is but I’m not really sure “why” she’s as popular as she is, um, as she was…
But that’s not what this is all about…
Can you believe that her IQ is apparently 111?
Okay, that’s not what this is really about either…
Take another look at that little advertisement. It’s apparently for an application that I’m sure can be added to your Facebook page. Though I didn’t actually click on it, I think that much is clear.
Now, take a closer look…
See it?
Obviously, to me anyway, the person who created the advertisement has an IQ significantly lower than Jessica’s.
It’s not a total loss, I mean, they evidently knew the difference between “then” and “than”, but c’mon, if “you’re” creating an ad for an application that compares IQ scores, you’d better make darn sure that “your” copy is correct.
(For those that are confused but this entire post, the copy should have read, “Jessica Simpson scored 111 on the IQ Challenge! See if you’re smarter than her now!”)
Sorry, seeing errors like that in prominent places drives me bonkers…
Really, someone was paid to put together that graphic. Talk about shoddy work…
February 5th, 2009 at 10:45 am
Hilarious!!!
Improper use of your, you’re, their, there, and they’re bug me to death!!!
It’s not so much the person that designed it, but how about the proof reader? Where I work, the designer in charge of last years graduation package pulled up the previous years package and just changed the date… but forgot to change the year!!! Our director, our other designers, our secretary, the president, the marketing dept, the printers… NOBODY caught it!!! Luckily I wasn’t in on that befuddling error!
February 5th, 2009 at 2:16 pm
Nice Catch! It’s an epidemic I tell ya. And what about the ever popular sale for sell swap. As in “I’m trying to sale my car on CL.”
February 5th, 2009 at 8:56 pm
Heather — funny you mention that. One of the companies I worked for had a glaring typo in all of their television commercials — it was a “then” situation, when it should have been “than”.
I told them about it, and as time when on, they updated 90% of the 30 second spot, but the same typo ran year after year after year. I’d assume that they were just modifying the previous version over and over and never made the correction — kinda like forgetting to update the year.
On the other hand, I’ve noticed that whenever I have a HUGE spelling error in the title of a post here on PIAC, I get more hits. Go figure?
Maybe that’s the strategy they’re using on Facebook.
February 9th, 2009 at 10:51 am
I’ve always thought that Jessica and other dumb personalities like Paris Hilton just pretend to be dumb because that’s the persona that they’ve created for themselves–the dumb blonde. It’s what has made them famous, and it’s what has made them a lot of money. If they were as dumb as they put on, they wouldn’t be able to market themselves as well as they do (product lines, movies, shows, songs, public appearances, etc.).
As for the grammar mistakes, I think the advertising exec needs to be sent back to the mailroom.
July 2nd, 2011 at 1:41 pm
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